Role
The structural die lines, design concepts, research, as well as the graphic design were created by me.
Tools
Illustrator, and Zund Design Center
Proccess
• Each company came to me with their company goals, and product requirements.
• We discussed important consumer needs, associate retail store requirements, price limitations, as well as appearance and user experience.
• After discussing all of the goals of the company, consumer, and retail store, I would suggest certain options that would meet all of their needs.
• After agreeing on a direction I would design and cut a sample for them to look at and test. If any adjustments were needed I would do that and cut a new sample and test again until we finalized the design.
• Then I would help them through the final steps of payment, and production.
These are all finished and produced products that were actually sold to and displayed in stores across the country. Some products (Slyde, Chapul) were featured on Shark Tank.